Privacy policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from hot-tent.com (the "Site").

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as "Device Information".

We collect Device Information using the following technologies:

  • Cookies are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
  • Log files track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • Web beacons, tags, and pixels are electronic files used to record information about how you browse the Site.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as "Order Information".

When we talk about "Personal Information" in this Privacy Policy, we are talking both about Device Information and Order Information.

How We Use Your Personal Information

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

  • Communicate with you;
  • Screen our orders for potential risk or fraud; and
  • When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

Marketing Attribution & First-Party Analytics

To understand which advertising sources lead to purchases, we use first-party analytics that link an order to the ad click that brought the visitor. Specifically, we may collect and process: advertising click identifiers passed in the URL when you arrive from an ad (for example, Facebook Click ID fbclid, Google Click ID gclid, and our own click identifier), a first-party analytics cookie that assigns your browser a random visitor ID, and order details (such as items and order value). These identifiers are stored as order attributes and processed by our own tracking server to attribute the purchase to its originating ad or channel. Where we match a purchase to a marketing channel using your email address, the email is processed only in a hashed (irreversible SHA-256) form, not in plain text, on the tracking server.

Cookies we set for this purpose are first-party and are used for our own marketing analytics; we do not sell this data or use it to build profiles for third parties. The analytics visitor cookie persists for up to 12 months; advertising click cookies persist for up to 90 days.

Data retention. Click and attribution data are retained for up to 256 days for the purpose of the marketing attribution window, after which raw click records are deleted. Order-linked attribution records are kept for as long as needed for analytics and are governed by our data retention policy.

Your choices. Where required (e.g., for visitors in the EEA/UK), these analytics and advertising cookies are used subject to your consent, which you can manage via the cookie banner. You may request access to, or deletion of, your personal data as described in this Policy.

Sharing Your Personal Information

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store — you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use analytic tools to help us understand how our customers use the Site.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioural Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative's ("NAI") educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by using the links below:

  • Facebook: https://www.facebook.com/settings/?tab=ads
  • Google: https://www.google.com/settings/ads/anonymous
  • Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance's opt-out portal at: http://optout.aboutads.info/.

California Residents — Your Privacy Rights (CCPA)

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):

  • Right to Know: You have the right to request information about the categories and specific pieces of personal information we have collected about you, the sources from which it was collected, the purposes for which it is used, and the third parties with whom it is shared.
  • Right to Delete: You have the right to request that we delete personal information we have collected from you, subject to certain exceptions.
  • Right to Opt Out of Sale: We do not sell your personal information to third parties.
  • Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights.

To exercise your rights, please contact us at info@hot-tent.com. We will respond to verifiable requests within 45 days as required by law.

Do Not Track

Please note that we do not alter our Site's data collection and use practices when we see a Do Not Track signal from your browser.

Your Rights (EEA & UK Residents)

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Please note that your information will be transferred outside of Europe, including to Canada and the United States.

Data Retention

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

Accessibility

We are committed to ensuring that our Site is accessible to all users, including those with disabilities. We strive to meet the Web Content Accessibility Guidelines (WCAG) 2.1 Level AA standards. If you experience any difficulty accessing any part of our Site, please contact us at info@hot-tent.com or call +1 302 353 4449 (Mon–Fri, 9 AM–5 PM EST) — we will work with you to provide the information or service you need through an alternative method.

Minors

The Site is not intended for individuals under the age of 18.

Changes

We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at info@hot-tent.com or by mail at:

RBM Trading LLC 25 Peterborough Street apt 22 Boston, MA 02215 United States